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Foundations

€1,000/month

3 month minimum · No ad budget required

Fix the foundations. Clean the data. Map the buyer journey.

Who it is for

Businesses where the CRM is unreliable, attribution is guesswork, and there is no clarity on which marketing activities actually drive revenue. This package gets the house in order so everything that follows actually works.

What is included

CRM audit and data hygiene

A full pipeline review including deduplication, contact enrichment, and standardisation of all records so the sales team can trust the data they are working with.

Integration audit

A check that the CRM connects properly to the email platform, ad accounts, and website. Anything broken or missing gets fixed.

Multi touch attribution model

Attribution is set up so the business can see which activities are actually driving revenue. No more guessing which channel is performing.

Custom reporting dashboard

Built in existing tools or Google Looker Studio, tracking only the metrics that matter for revenue growth, not vanity numbers.

Tech stack audit

A review of every marketing and sales tool currently in use, identifying redundancies and gaps, with a priority recommendations report delivered.

Content strategy roadmap

Content is mapped for the 95% of the market not buying yet and the 5% that is actively in market. This includes buyer journey mapping across awareness, consideration, and decision stages, plus a 3 month content calendar with topics, formats, and channels.

Monthly Deliverables

CRM Audit and Data Hygiene

Full pipeline review including deduplication, contact enrichment, and standardisation

Integration Audit

CRM connections to email platform, ad accounts, and website verified and fixed

Multi Touch Attribution Model

Attribution setup so the business can see which activities drive revenue

Custom Reporting Dashboard

Built in existing tools or Google Looker Studio tracking revenue metrics

Tech Stack Audit

Review of every marketing and sales tool with priority recommendations

Content Strategy Roadmap

Buyer journey mapping with 3 month content calendar across channels

Summary: CRM health report, live attribution dashboard, tech stack recommendations document, content strategy roadmap, monthly strategy call.

Compare Packages

FeatureFoundations€3,000 / projectBrand Builder€1,800/mo + mediaThe Demand Creation Engine€3,200/mo + media
CRM Audit and Data Hygiene
Attribution and Reporting
Tech Stack Audit
Content Strategy Roadmap
SEO Content (8 to 12 per month)
Intent Data and Target Account Lists
Display Campaigns
Creative Design
Lead Scoring and Qualification
LinkedIn Organic and Outreach
Content Syndication
Email Nurture Campaigns
Buying Committee Targeting
Multi Touch Outreach
Event and Webinar Campaigns
Board Ready Reporting and QBRs
Strategy CallsMonthlyBi-weeklyWeekly

Ready to Build the Foundation?